Musicians, DJs, promoters, journalists, businesses and more are game to host a show through undaground, the overall winner of this year's "Will This Float?" competition.
There will be one catch though: All those folks have to be local.
"It's pretty much 100 percent community powered," Dave Castaneda said Thursday night as he presented his concept to judges and a full house at Revelry Room in the Chattanooga Choo Choo during the annual business competition organized by The Company Lab and supported by a variety of local businesses and foundations.
Undaground plans to offer live streaming music, talk and news that listeners can access from a browser or app. The shows will be live and on-demand.